THE BLUEPRINT
WHO WE ARE
Director of National Sales
Mandy Allendorfer
Mandy is a sports marketing and partnerships executive with more than 25 years of experience driving revenue growth and building high-impact brand partnerships across professional and collegiate sports. She spent 18 years with Boras Corporation, followed by three years at Athletes First, where she helped shape the emerging NIL landscape and develop innovative monetization strategies for student-athletes, brands, and universities.
An early pioneer in NIL, Mandy played a key role in building partnership models during the industry's formative years, negotiating hundreds of marketing agreements and securing national campaigns with leading brands for college athletes. Her career spans athlete representation, licensing, sponsorship strategy, and brand development, with a track record of creating opportunities that connect athletes, brands, and fans.
At Blueprint Sports, Mandy leads national sales initiatives, leveraging her deep industry relationships and extensive experience in athlete marketing to develop strategic partnerships and drive revenue growth for collegiate athletics.
